Thinking about eCommerce?
TDG Interactive, Interactive Solutions by The Donaldson Group, is now offering our clients BigCommerce -- an all-in-one, feature-rich eCommerce platform that provides a fully functional online store. BigCommerce is capable of selling one to an unlimited number of products, physical and digital, in a simple-to-use environment that even the inexperienced ecommerce manager will feel confident using.
With an easy-to-use interface, online retailers can publish products in seconds, accept credit cards, use multiple shipping methods, run effective marketing campaigns, and much more. It's built from the ground up to support search engine optimization (SEO) features such as search engine-friendly links, effective use of heading tags, alt tags and per-product and per-page title tags.
BigCommerce also features a built-in Content Management System (CMS) that allows easy content publishing, including web pages, news items, blogs, promotional banners and coupon codes. Other features include design and customization, marketing and promotions, storefront, payment and shipping, SEO, reporting, product and inventory control, order and checkout, tax, import/export and Search capability.
The Connecticut Historical Society, one of the oldest historical societies in the nation, recently entered the world of online stores following our redesign of their website (www.store.chs.org). With streamlined functionality and an easy-to-use check-out process, they're now selling digital reproductions, historical public records and books online. The store even provides shoppers membership discounts and charitable gifting options. Since the store's launch in January 2010, the museum has increased retail revenue by 40% and more than doubled its new members and donors compared to the same time period last year.
"Through the new site design, CMS and BigCommerce capability The Donaldson Group provided, we have encouraged our customers to share information with us, which we can later use for targeted marketing. It's also very easy to create and administer coupon codes, which allows us to provide our members discounts on online purchases. We appreciate that BigCommerce has given us room to grow, and we look forward to using it to its full potential!"
- Rebecca Furer, Director of Research, Education and Interpretation, The Connecticut Historical Society
